With two connected sites, 17 gourmet restaurants, 11 bars, multiple pools and 27-hole Jack Nicklaus golf course, the oceanfront Moon Palace is a luxurious mega-resort located in the party paradise of Cancun, Mexico. When parent company Palace Resorts decided to target the UK for increased sales, they realised that new visuals were needed to create a sense of connection with this new audience. They asked us to film updated video content for use as both promotional tools and website content, along with a master asset library that could be used for online listings, social media promotion and email campaigns. The new images made the resort itself the star of the show, with beautiful, glossy shots that call to mind the pages of Architectural Digest. Sophisticated videos represented the many high-end offerings at the resort, from the cocktail bars to fine dining restaurants and the world-class spa. Palace Hotels saw a significant increase in enquiries for the Moon Palace resort in the months following the visual asset refresh.
Contact usPlatform 195 is a retail media solutions and marketing company specialised in travel and sustainability. The team has decades of experience building award-winning media organisations within tour operators, OTAs, hotels & airlines and delivering outstanding full-funnel strategy, creative and implementation for brands. We have a culture of constant innovation, brilliant client service, total sector expertise and best-in-market products and services. Retail Media Solutions Our Retail Media team integrates the most experienced people and best technology and data in the marketplace. By supercharging advertising and partner-marketing we deliver significant incremental revenue on e-commerce sites, in app, on inflight media and through social and programmatic channels.
Proprietary Ad Platform Our proprietary omni-channel Travel Media platform, Uplift Ads, is designed to help you save time and cost through connected, efficient delivery and reporting across all digital touchpoints and multi-channel partnerships. It scales to accommodate thousands of suppliers across channels and source markets. Intelligent Marketing Our award-winning Intelligent Marketing team delivers integrated partnerships, brand and performance marketing. We use the best people, creative, data and technology to make your marketing effective, giving you access to social and programmatic display marketing at scale, as well as insight, creative ideation, content production, influencer marketing, and PR.
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