Creating inspiring films for Calisen to show at the UN Climate Change Conference

Green energy company Calisen asked Platform 195 to create a set of brand films to highlight the company’s mission of facilitating smarter energy for all to be shown at COP28, the UN Climate Change Conference held in Dubai in 2023

Brand Manifesto
Emotive films
COP 28 scale

Inspiring new brand manifesto & positioning to set Calisen apart and drive brand growth

Two emotive films, shot & edited with momentum and motion graphics to demonstrate impact

The foundation for meaningful thought leadership to drive major energy transformation

THE FULL STORY

Since 1995 the annual UN Climate Change Conference has brought together world leaders to discuss the challenges posed by climate change. Over the years global agreements such as the 2015 Paris Agreement have sought to reduce global emissions and curb our reliance on fossil fuels. A key driver to meeting these goals is not just the facilitation of large-scale green energy infrastructure like wind farms and solar panels, but the rollout of millions of small-scale energy devices like smart meters, EV chargers and heat pumps, in homes and businesses across the UK. As a provider of these smart energy devices, Calisen is at the forefront of this exciting drive to change the way we think about energy. In 2023, Calisen were exhibiting at COP28 in Dubai and they asked us to create two films for the event to bring the Calisen mission to life – enabling smarter energy for all. The goal of the films was to show how smart technology is facilitating a change in the way we think about energy consumption, and that there are positive steps that individuals can take to help combat climate change, with the help of companies like Calisen.

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About Platform 195

Platform 195 is a retail media solutions and marketing company specialised in travel and sustainability. The team has decades of experience building award-winning media organisations within tour operators, OTAs, hotels & airlines and delivering outstanding full-funnel strategy, creative and implementation for brands. We have a culture of constant innovation, brilliant client service, total sector expertise and best-in-market products and services. ‍Retail Media Solutions ‍Our Retail Media team integrates the most experienced people and best technology and data in the marketplace. By supercharging advertising and partner-marketing we deliver significant incremental revenue on e-commerce sites, in app, on inflight media and through social and programmatic channels.

Proprietary Ad Platform ‍Our proprietary omni-channel Retail Media platform, Uplift Ads, is designed to help you save time and cost through connected, efficient delivery and reporting across all digital touch points and multi-channel partnerships. It scales to accommodate thousands of suppliers across channels and source markets. ‍Intelligent Marketing ‍Our award-winning Intelligent Marketing team delivers integrated partnerships, brand and performance marketing. We use the best people, creative, data and technology to make your marketing effective, giving you access to social and programmatic display marketing at scale, as well as insight, creative ideation, content production, influencer marketing, and PR.

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